Find Your Mobile Keywords – Mobile Search Tip #2

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Searching for businesses on a mobile device is a #1 activity for mobile people.  Matter of fact your customers are searching for a business just like yours – nearby you now.

Did you know that Google Adwords has a keyword tool specific to search terms being used on mobile devices?  Even better, you can find exact words being searched in your location!  These keywords should be used on your mobile website in order to optimize for mobile search activity.  When you are building mobile web sites make sure you consider mobile specific keywords.

How does your mobile site get found?

If you have a desktop site  please start by integrating your mobile site to help your traffic get to the right display.  Automatic redirect of mobile visitors to your mobile site isn’t hard to do.  Instructions can be found here.

You will also want to find keywords relevant to your mobile audience in your location.  Add these keywords to the text of your mobile site – this will help!

Go to Google Adwords tool.  Put in your keyword search terms and add your location.  Be specific for example: Appliance Repair Gary, Indiana or Pizza, restaurant Cincinnati, OH

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Make sure you select “All mobile devices” in the “Show ideas and Statistics for” area.  I think you will find it very interesting to see how many people are searching for terms that are important to you and your business – using their mobile web browser!

 

 

 

 

34 thoughts on “Find Your Mobile Keywords – Mobile Search Tip #2

  1. Now a days most of the business cannot be run without phone . A mobile device keeps a great roll to run a business successfully. Mobile keywords is the search term which is important to you and essential to accelerate your business

  2. Thanks for this tips.I think having a mobile supported website is very important for every business. I use Google Adword tool for key research, but I will have to use it more for mobile keywords. Thank you.

  3. Hi Annette, I like to thank you for putting this post together, I own a local moving company in Dallas TX, I have created my own website and never thought about going mobile but after reading your post its- my next project!

  4. Thanks for this tips.I think having a mobile supported website is very important for every business. I use Google Adword tool for key research, but I will have to use it more for mobile keywords. Thank you.

  5. I was reading somewhere and the blogger doubted the credibility ( exact no of searches ) that are show in Google Keyword Tool.
    Though the tips given by you are great but please do let me know if there are other free software programs that could be used to know the exact number of searches.

  6. Mobile SEO is still a bit of a challenge for me, sometimes not all sites are supported the same way and making my content found isn’t that easy. thanks for the tips

  7. I do know this technique but there are chance that a big site might be competing for the same keyword. So the chance of ranking higher will be less… I always use Google Adwords for finding the right keyword and then use Market Samurai for finding the sites competiting for that keyword.

    This will be really helpful for many especially people who are new.

    Cheers
    Michael

  8. yes this one really good idea thanks for sharing the post. It will be helpful for me. really i don’t know keyword tool specific to search terms being used on mobile devices.Thanks for advise and nice share

  9. I often use keyword tool from adwords but never think of using it for mobile device. Thanks for the great post!

  10. Thanks for this tips. Mobile keywords are very important now as this industry keep on growing.

  11. Are there studies showing the difference between keywords people search for on mobile versus home computer?

  12. I use Adword device for key analysis, but I will have to use it more for cellular search phrases. Thank you.

  13. These were really nice tips to find keywords. I was looking for such resources and I believe that your blog is gonna help me a lot in future. Thanks a lot for sharing this useful article.

  14. Good research work!! Very interesting and in depth explanation on mobile keywords. With this i got an idea on how to choose mobile keywords for my site.

  15. Thanks for the useful tips. I was using Google Adword tool for key research, but I will have to use it more for mobile keywords.

  16. Google had some great advances in web platform lately(Referring to tracking, as such of Google Analytics besides this), having very detailed information boards with many many features besides simple filtering and ordering which is a great way to keep track of how your visitor group forms. It even has live views!

  17. Mobile keywords are playing most important roles in increasing your business traffic because in today’s life almost people are surfing internet on their mobile phones. That’s why it is very important to choose mobile keywords very carefully.

  18. Aword is good tool to find out keyword. Used it but im nt searching for mobile keyword. Thanks to share.

  19. I’ve been using Long Tail pro, i’m sure it works as fine for mobile than for desktop, what do you think?

    • Hi Sylvie,

      Long Tail Pro is certainly a viable solution for keyword research. Anything that helps streamline the process is always a plus. The key point there though is ‘research’. It’s essential to know and understand how one’s audience is looking for them, but fortunately, tools like Long Tail make that work much less onerous.

  20. it is supposed that the mobile devices will cover 50% from the market in maximum 5 years, so it is very important to choose mobile keywords very carefully as in a short time those will be most valued and we should take advantage of this trend.

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