Posted by Laura on October 4, 2011 at 5:32 pm
You asked and we delivered!
In response to your requests to set up separate mobile ad tags for the top and bottom of your site, we’ve recently made changes to our Mobile Advertising page on the platform.
In addition to turning ads on/off, and choosing placement (top, bottom or both top and bottom of your site) you can now also insert separate ad tags on the top and bottom of the site.
This is especially useful to anyone working with mobile ad sponsors, testing multiple ad networks, or just interested in maximizing mobile ad revenue.

Click the money bag icon to monetize your site with mobile ads!
Posted by ben on September 26, 2011 at 10:32 am
As you may have heard, AdMob will stop serving ads to the mobile web beginning October 1st, 2011. At that time, requests for publishers using the ‘WAP’ site code will no longer return and display ads. Because of this, Google is recommending that all publishers using AdMob switch over to AdSense for their mobile ad content. Here are the instructions that Google is supplying:
1. Visit www.google.com/adsense and log in with a Google Account. If you
don’t have one, you can create an account for free at the following page:
https://www.google.com/accounts/NewAccount
2. If you haven’t set up an AdSense campaign before, check out the following
AdSense Quick Start Guide:
http://adsense.google.com/support/bin/static.py?hl=en&page=guide.cs&guide=25731&from=25731&rd=2
3. To learn more about how to utilize AdSense for mobile content, please see the following guide:
http://adsense.google.com/support/bin/topic.py?hl=en&topic=11951
4. For more information on this recent development, please see the official release at http://helpcenter.admob.com/content/admob-mobile-web-sunset.
As always, please feel free to reach out to us with any questions at support@mofuse.com.
Posted by Laura on April 11, 2010 at 10:15 pm
You will have noticed by now that we’ve made some changes to the platform. When it comes to advertising, we’ve opened up a third option for ad placement. You no longer have to choose between placing ads only on the top or only on the bottom of your site. You can now choose to maximize revenue by placing ads on both the top and bottom of your site.
Posted by Laura on March 22, 2010 at 9:54 pm
If you’re looking into mobile advertising options for your site(s), you’ll notice that one of these options is our very own MoFuse Mobile Ad Network. Here’s some additional information about our network.
Becoming a member of the MoFuse Ad Network means
• Access to inventory from more than a half dozen of the top global mobile ad networks
• Fill rates of over 98% and eCPMs significantly higher than any single network alone
• Representation to various media for mobile ad campaigns
• Direct access to our ad serving partner to view your ad analytics and track revenue
To qualify for our network, we require publishers to have a minimum of 1,000 monthly impressions.
We’ll also ask you to confirm that you are using the appropriate plugin or the mobile redirect code (located on our platform under Promote) in order to drive traffic to your site. If you need assistance with this, please let us know and we can help you get set up.
If you’re interested in applying to our Ad Network, simply check the button for this option and click save. One of our representatives will be in touch!
If you don’t qualify for our ad network, don’t worry! You can still monetize with mobile ads from Google Adsense, AdMob, or any other mobile ad network that you have a relationship with already.
Posted by Laura on February 11, 2010 at 2:05 am
Check out the new post, Engagement: Mobile’s Edge in Advertising, posted today on the Small Screen Blog to read about how mobile and online advertising stack-up.