Tracking Click-to-Call Events

Posted by Laura on August 4, 2011 at 3:19 pm

Tracking Click-to-Call actions is possible with a little help from Google, and Advanced Support from the MoFuse Services team.

This essentially works by setting up a Google Analytics tag for an onclick event and adding it to the Click to Call button on the mobile site.  One important caveat: this method only records events on devices that can handle Javascript.

How to Do This:

  1. Set up a  tag for an “event” in your Google Analytics account.
  2. Submit a new Support Request to MoFuse. Include your Google Analytics event tag, your mobile site URL, and indicate the exact Click to Call element you intend to track.

With this information, the MoFuse Services team will install the tag for your manually.  Given the advanced support involved, there may be additional fees involved.

Click here to read more from Google about tracking events with Google Analytics.

Analytics Are Back!

Posted by Laura on April 4, 2011 at 10:31 pm

Our database renovation project is complete!  You will find analytics back live and better than ever.  If you haven’t yet tried the Analytics menu, just click on the icon on the main dashboard.

Analytics Menu

You can select dates and hit  ‘Go’.  Next you will see a graphic representation of all page views – including Uniques vs. Total Page Views.  You’ll also see the Top 10 pages viewed (or expand to all pages), Top 10 devices, Country Statistics and Carrier Statistics.   Thank you for your patience!

New Analytics are Coming Soon

Posted by Laura on February 11, 2011 at 11:36 am

You may have noticed that MoFuse analytics presents some very basic information about your mobile audience. We are in transition and continue to collect all of the traffic details of your mobile site. Although the details may not show on the report screen in the near term, rest assured we are collecting the information. Coming soon will be a new interface with even easier means of understanding your audience.

Analytics: Pick a Date!

Posted by Laura on April 13, 2010 at 10:15 pm

With our latest release, you can get a quick glance at the mobile site pageviews and unique visitors right on your dashboard.

And on the analytics page, you can now select a range of dates for which you want to view analytics- a much better way to view and track your mobile site performance!

Yes, You Can Integrate with Google Analytics!

Posted by Laura on November 10, 2009 at 7:06 pm

Last week Google launched a new mobile analytics tool, and we’re right behind them! If you have a Basic, Small Business or Ultimate plan, you now have the option to integrate your site with Google Analytics.

The new Google mobile analytics tracks two basic categories of user interaction, page views and events, for iPhone and Android applications.

On the MoFuse side, we give you two options for how you want to integrate your site with Google. You can

  1. Run all of your analytics for your mobile and desktop site into one Google Analytics site profile, or
  2. Set up separate Google Analytics profiles for your mobile and desktop sites

Clients ask us all the time, “Why can’t I integrate with Google Analytics?” Up until now, we’ve had to tell everyone that it wasn’t possible because Google Analytics (like most web analytics packages) is Javascript-based, and Javascript simply doesn’t work on the vast majority of handsets, so you only get a limited snapshot of your site’s traffic.  With this new mobile analytics tool at least we can now reply, “Yes, you can integrate with Google!”.

You can read more about what Google has to say on the Official Google Blog, and you can get started right away by going to Google Tools page on MoFuse, choosing Google Analytics, and following the instructions.

This integration and tool is new to us too, so as always, please let us know what you think by sending us an email at support@mofuse.com.