Make Sure your Site is Ready for Mobile Holiday Shopping

Mobile Holiday Shopping

Last year, according to a report from Javelin Strategy and Research, consumers spent more than $20.7 billion shopping using mobile devices.  This year, a MarketLive survey tells us that 16 percent of consumers will be doing all or most of their holiday shopping by mobile.  Even when they aren’t purchasing via mobile, …

Action Tracking Tells you what your Customers are Doing on Your Mobile Site

You need to know if your site is motivating users to take action. Action Tracking will tell you if:

They are clicking-to-call
They are converting through your mobile storefront
They are getting captured as potential leads

Understanding customer behavior and translating that into actionable data is essential if you want to maximize the impact …