When Is a Link Element, Not Just a Link Element?

SandyChain

A quick MoFuse feature tip this week, as I know we’re all (in the U.S. at least) gearing up for the upcoming holiday weekend. One question I hear fairly often is, “Is it possible to create a “Click-to-Email” or “Click-to-SMS” button on the MoFuse platform?”

Answer: Yes! And it’s easy.

The ‘Link’ …


New MoFuse Feature Released – Enhanced SEO Support!

SEO_Drop

It’s important to have a mobile site, and I’ve covered the whys in past articles. But once you have your mobile site up and running, as important as form is, it also needs to be functional.

Mobile sites should be helping businesses connect with their customers. The first step to driving …


“Empowering Women Through Mobile Technology”

1193228_35828531

Taking a bit of a break from the usual explorations into the world of the mobile web, mobile marketing, and all things MoFuse, for something still very mobile related and still very cool.

Blackberry has announced the launch of a scholarship program designed to support and nurture the entrance of more …


Do Customers Care If You Have a Mobile Website?

form

For many business owners, the introduction of the idea that they need to have a mobile website (let alone mobile strategies and tactics) is just one more thing. One more signal trying to punch through the white noise of the ever growing wash of new trends, technologies, and concepts that …


The 4 C’s of Mobile Marketing

1126743_41600248

Story: A local grocery store chain recently introduced a neat ‘scan-as-you-go’ service into their stores. You walk in, scan your customer card, grab a handheld scanner and a bunch of grocery bags, and off you go. You simply scan items and bag them while you shop. When you’re ready to …