What is a “Brick and Mobile” Strategy?

Once upon a time, I worked in retail. I worked out of the Boston-based flagship store for a regional, now unfortunately defunct, musical instrument retailer. We, like many brick and mortar retailers, regularly found ourselves fighting an uphill battle with the internet – an uphill battle that was incredibly one-sided. …


Mobile Coupons Released!

Just in time for the holiday shopping season, MoFuse is incredibly excited to roll out an update that includes a brand new feature: mobile coupons!

Have stuff you want to sell? Have things you want to promote? Not only can MoFuse help you bring you and your increasingly mobile audience together, but …


5 Things to Consider When you Design a Mobile Website

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So you are getting ready to design a mobile website but you aren’t sure where to start.  You are probably wondering: What content should I have? What phone do I design for? How can I get traffic to my site? How do I make sure it is user friendly?

Here are …


Build your Business Building Mobile Websites

Mobile websites rapidly gain traction

Small and medium sized businesses are turning to mobile to reach their increasingly mobile customers.  BIA/Kelsey recently reported that 14.7 percent of SMBs have a mobile website, with 22 percent looking to add one next year, up from only 8.7 percent last year. With the holiday season around the corner, …


Make Sure your Site is Ready for Mobile Holiday Shopping

Mobile Holiday Shopping

Last year, according to a report from Javelin Strategy and Research, consumers spent more than $20.7 billion shopping using mobile devices.  This year, a MarketLive survey tells us that 16 percent of consumers will be doing all or most of their holiday shopping by mobile.  Even when they aren’t purchasing via mobile, …